A new form of travel has a new form of marketing. A peer-to-peer travel website AirBed & Breakfast has created these limited edition cereal boxes to help show your support for which ever candidate you like. Have you’re Obama O’s in the morning to kick start things or if you’re feeling a little McCain-ish then grab a box of Cap’n McCain’s. And yes, the cereal is real. The peer-to-peer travel site itself is a new concept in travel staying, instead of using hotels they have setup a system where someone like yourself could put up your extra room or couch for rent on a per night rate for a would be traveler to stay at. Or vice versa you could be a would be traveler looking to save a few bucks or just have a more ‘home like’ atmosphere and stay at one of the individuals places to stay. Now I’m not big on strangers but I do like the concept, something worth exploring into, and you might get someone who knows how to make great bacon and eggs, that’s a deal sealer right there.
It’s time for a new revolution for men, women burnt bras and had the vagina monologues. Now it’s mans turn to take a stab at evolution, recreating ourselves, or in this case just making a good shave possibly. I bring you the Bodygroom Manalogues from Philips, a series of grooming stories from men. But none as good as the optical itch, so go forth my young lad, seek out that perfect optical itch and let the manalogues bring new energy into your life, or at least learn a few new shave tips.
Ad agencies have been needing to step their game up lately, because it’s becoming really clear that some agencies get it and some don’t. Well, ad agency BBDO gets it, over in Canada they created an interactive poster campaign for Pepsi placed in subway cars. The posters have headphone slots that you can plug your headphones in and hear samples of exclusive songs made just for pepsiaccess.ca, and you can go online to that site and then download those songs getting the access pin from under the label of a Pepsi. There are around 100 posters playing 12 tracks in Toronto and Vancouver, so if you live in Canada near those cities go hop on the subway and have a listen.
looking at the ad world some of the best or at least the most entertaining ads are normally the “banned” ones we never get to see aired on TV. Well, thanks internet, thanks Youtube, you’ve given us a key to a locked door, now all the “banned” commercials are at our fingers tips, a mouse click away. And I’ve done the hard part for you, searching to find you some of the best “banned” commercials out there. These videos should help you waste some well deserved work time.
This commercial for Mastercard is perfect in many ways, and I’m not even going to go into any of them. Mastercards priceless commercials normally tend to be on the good side, I love the whole “priceless” campaign and concept but this takes the cake. If you haven’t seen it yet, just watch it and see why it’s one of the best commercials I’ve ever seen in my life, just pure perfection and fun.
Fallon one of my favorite creative/marketing companies in the world, built 16 foot wall of foam that covered streets and buildings all for Sony. The video by James Lowrey is the making of the famed “Foam City”, and there are more images after the jump of the event, via 30 gms.
Apparently more then just the folks at Orangina had the same thought, “lets use sex to sell, but blatent, in your face, you know this is about just sex ads”, then they made them for our amusement and pleasure. So, I’ve got a few ads that are aching for you to get all sexed up and buy something, and in one case, that would be AshleyMadison.com, they really do want you to get sexed up, but only if you’re married and want to cheat (got to have morals, you know).
The number 1 staplemate in any marketing brainstorming meeting is always, sex sells, no matter what your product is. And orange drink maker Orangina is sticking to the old saying no matter how much it doesn’t translate to their brand. But like the saying goes, sex sells, even if you’re an orange juice maker using animals as sex symbols, because they’re naturally juicy. No let’s watch Orangina’s sponsored ad for what seems to be a national geographic episode on animal mating. Orangina did accomplish something with this video, it made me laugh, it also made me wonder how a cast of animals might look like playing in the movies Footloose or Dirty Dancing, and one last thing, now I can mark off on my list of things to see in my life, a deer pulling off a flashdance reference.
David Barton can still get my attention with his ads, he’s to the point and blunt about it. Simply put David Barton puts all his efforts to let you know he wants to help you to look better naked, and his new campaign is not far off with the slogan being, “I’d pay to see you sweat”. David’s approach seems simple, to the point, and I presume effective because his ads target those exact emotions that need to be stirred up to promp someone to start hitting the gym again. I couldn’t tell you if the trainers at David Barton Gym are any good, but I know their ads are, and their website name doesn’t hurt either, lookbetternaked.com.
With this presidential election heading down the final stretch this November the ads are starting to add up and it’s getting a little annoying. I will never understand the political way of promoting one’s self by constantly trying to point out someone else’s flaw, I’ve only seen that work well one time, and Apple owns that right. So all those seemingly pointless campaign ads just keep on a coming, but I did find a campaign ad not by any of the presidential hopefuls (Obama, McCain) but by WE can solve the climate crisis. This ad by the WE organization is exactly the model some of these campaign election managers should focus on, explaining in detail how ‘they’ want to or can solve an issue, instead of wasting 30 seconds of my life by telling me what each other can’t do. They use the video to inform not put down or attack.
BBH (Bartel Bogel Hegarty) an international ad agency has just redesigned their website. BBH is one of the largest and best agencies in the world who’ve created some of the most rememberable campaigns over the years, working with clients such as Axe, Reebok Classics and Miller Lite. And while your at it check out their Blacklist, very cool.
Society- a population of humans characterized by patterns of relationships between individuals that share a distinctive culture and/or institutions. That's ...
